Take back your videos

This weekend, tens of thousands of people are at the RAI for IBC. Not us. We have better things to do.

IBC stands for International Broadcasting Convention. Broadcasting. Internet video won that battle years ago, and yet the entire broadcast industry gathers every year to pretend it never happened. Fourteen halls full of dishes, encoders, codecs and buzzwords. We once made an IBC bingo card for those buzzwords. It was full within an hour, every year.

We love video technology; we have been building it for 32 years. But technology was never the point.

Claiming the freedom

Until 1994, nobody could simply broadcast. You needed a broadcasting licence, or enough money to broadcast via cable or satellite. Anyone with something to say had to ask permission, or pay heavily.

We did not ask for permission. We put a live broadcast on the open web, and that was the end of those gatekeepers. Suddenly everyone could freely share their knowledge and creativity, in the best medium for conveying emotion too: video. What is taken for granted today was impossible until that moment. We made it possible.

Not because we loved technology. Because we believed everyone has the right to share what they know and what they make. To share knowledge and creativity with whoever they choose. Without anyone standing in between.

There are new gatekeepers

Platforms decide what may be seen, and their rules tomorrow are different from today. Laws written outside Europe do their work here and give foreign governments access to your content, your service, your viewers and your data. Your audience has become a product that is stored, inspected and traded. Not by you. About you.

You accepted it because it was convenient. But convenience is not freedom. Anyone publishing a video today no longer knows which law it falls under, whose video it has become, who is watching along with your viewers and what happens to the data about them.

That is back to 1993. Perhaps even back to 1984.

Time to claim your freedom again

StreamZilla started in 2003 and became market leader in the Benelux within a few years. We grew 1,800 percent in five years, scaled across Europe and later brought the service under Jet-Stream.

Now we are waking StreamZilla up again. Not because the world needs another video platform. Anyone can build a video platform these days. We are coming back because the question of 1994 is on the table again: who decides whether you may share what you know?

Our answer has not changed. You.

Take it back

Take back your videos. Take back your freedom. They belong on infrastructure that is yours or ours. You can license StreamZilla and host it yourself, or take a StreamZilla account on our infrastructure, under European law, in European hands. Nobody watching over your shoulder. Nobody trading in your audience.

Take back control. Your videos, your data, your player, your brand, your audience, your pages, on your site. Up to 4K, for millions of viewers, with subtitles and translation in every language your audience speaks. You decide what you share and with whom.

Take back your audience. Everyone, including those who see, hear or move poorly. Accessibility is not a checkbox. An audience you exclude is not an audience.

Take back your future. Certified green, because freedom that passes the bill on to the next generation is not freedom.

And entrust it to people who have been doing this since 1994. The best encoding, packaging and distribution there is, because a message that stutters is a message that does not arrive.

They call it compliance. We call it freedom.

What comes next

In the coming weeks we will show what we have built. No booth, no buzzwords. The platform and the compliance.

In 1994 a handful of people was enough to make the difference. It still is. Anyone who wants to be among the first to join can sign up for our early access programme.

Take back your videos. Take back control. Take back your freedom.

Your freedom to share your knowledge and your creativity with the world.